On-Page Optimization: All the SEO related measures that need to be taken “on the web page” is called on-page optimization. It is done so that search engines could find your website, crawl all the pages and index them properly in their database. This is only small part of the overall SEO work and does not have any role in deciding your page rank but is extremely important because without it, search engines will not know of your existence. And if they can’t even find you, how will they rank you? Given below is a detailed list of all on-page optimization measures.
Off-Page Optimization: Also called link building, this is the part of SEO work that your site importance and lets the search engines know that you are important. Your website reputation, and thus Page Rank, depends on the number of links you have all over the web pointing towards your site. The more such links, the more your reputation. Almost 90% of SEO work is all about generating such backlinks through a number of ways. Given below is a detailed list of all off-page optimization activities.
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